Resume
Experience
2020 - Present
Content Creator & Community Manager
VML Puerto Rico
Guaynabo, PR
Dynamic and results-driven Content Strategist & Project Manager with 5 years of progressive experience at VML, expertly leading multimedia content creation and digital
strategy, and fostering strategic brand collaborations, for a diverse portfolio of high-profile brands including Infinity, Liberty Mobile, Coors Light, Nestle, and Voy Turisteando.
Proven ability to master distinct brand voices and engage varied target audiences, from food and beverage to telecommunications and political advocacy. Skilled in end-to-end content lifecycle management, from conceptualization and production (including video editing) to scheduling, optimization, and performance reporting. Adept at managing
complex projects, timelines, and cross-functional teams, ensuring seamless execution and measurable impact even under pressure.
2020
Community Manager
Populicom
San Juan, P.R.
Specialize in elevating brand presence and safeguarding online reputation for key clients like
Universidad Ana G. Mendez recinto online.
Demonstrated exceptional skill in crisis communication and de-escalation, effectively managing
critical online sentiment and sensitive public inquiries, particularly during the challenging environment of the pandemic.
Proven ability to transform challenging user experiences into positive brand interactions by
providing timely, accurate information and fostering a supportive, engaged online community.
Education
2019-2020
Universidad Sagrado de Corazón
Master Degree in Arts of Communication Arts, Digital Narratives
2015-2019
Universidad Sagrado de Corazón
Bachelor's Degree in Communication Arts, Advertising
San Juan, P.R.
San Juan, P.R.
Professional Skillset
People Management Skills
Maximize the use of AI
Computer Literate
Team Player & work in fast pace environment
Languages
Sanish (native)
English fluent speaking and writing